You may not think much about it, but office lobby signs can really work wonders for your business. Aside from attracting customers’ attention and effectively conveying your message, a well-designed lobby signage reinforces your brand, personalizes your customers’ experience and gives them a glimpse of all the wonderful things you have to offer.
Since it is the first thing that greets your customers as they walk through your door, your lobby signs should not only be welcoming, but informative, memorable and impressive at the same time. Here are some tips to make sure your lobby sign does its job well.
Choose a style that conveys your brand’s personality. Your lobby signs should reflect your brand’s personality, communicate your message and appeal to your target market. The materials, font styles, colors and overall design all play a part to make this happen so think about these things during the planning and implementation stage.
Make sure it complements your decor. For maximum impact, your lobby signs should be designed to complement and blend with its surroundings. The size should also be appropriate for the setting since one that is too big or too small for the space will leave a negative impression on your customers.
Light it up! Lighting can make a world of difference, especially when the signs are placed in a rather poorly lit area so choose the appropriate lighting products that will enhance your business signage.
Work with a professional signage company. Lobby signs can help determine the success or failure of your company so do what’s right for you and your business. Choose a professional signage company to design and create your lobby signs.
Lobby signs play an important role in your business so if you happen to be in Atlanta, GA, you should seriously consider working with Apex Signs & Graphics, the undisputed leader in the industry. With our combined 35 years of experience, we know what it takes to sell your message and make your brand stand out from the rest. Contact us today at (678) 795-0775 or visit our website to request a quote.